There are some factors that put mobile application development Sydney above everything. For example, take speed. Do you know that apps are approximately 1.5 times faster than responsive sites?
Fast delivery
An app can work faster than a mobile site because it stores the data locally on mobiles. For example, choose an app on your phone and click on it. You will find that the app starts within a short time of tapping on its icon. But the mobile web design of the app would take a little longer in downloading.
Using device features
Mobile apps have an advantage that is they can access various features of like camera with which the app can scan PFDs, QR and Bar codes and NFC for payments; GPS to connect with maps and accelerometer, gyro meter and compass for thousands of other purposes. Here a mobile app has a clear advantage over a website.
Productivity improvement with cost reduction
Use of mobile apps could increase your productivity by 20-40%. It is possible with the help of readily available charts and reporting tools with accumulated data. Direct communication with clients would reduce your reliability on ads leading to reduction in ad spending. Also, mobile application development Sydney could include social channels to increase your footprint on the web.
Increased SEO potential for your website
A fully functional application can help in SEO of your site. For example, you can modify the in-app content to help you with your company mobile web design SEO. Google ranks in-app content too and if you can modify the content in your mobile app, you can leverage your website with the help of the app.
Broadway Infotech Australia 